Branch MCP connects your AI assistant to your Branch analytics data. Instead of opening Branch, you can ask a question in your assistant and get an answer based on your current Branch data. Branch MCP is now in closed beta, and you can sign up to request access.
What Branch MCP does
Branch MCP (Model Context Protocol) is a connection between Branch and AI assistants like Claude and ChatGPT. Once you connect it, your assistant can query your Branch analytics on your behalf and answer questions about clicks, installs, campaigns, and other metrics. You ask in plain language, and Branch runs the query against your data.
Branch MCP currently works with Claude, Claude Code, and ChatGPT Codex.
What you can ask
Branch MCP can answer common analytics questions, such as:
"How many installs did my iOS app get last week?"
"Which campaigns drove the most attributed installs this month?"
"What's my click-to-install rate by ad network?"
"Which channels are driving the most unique clicks right now?"
What's included in the beta
The beta covers real-time aggregate analytics:
Metrics: Clicks, installs, opens, reinstalls, revenue events, impressions, and more.
Breakdowns: Filter and group by campaign, channel, ad partner, platform, country, and other standard dimensions.
Authentication: OAuth 2.0 sign-in with your existing Branch credentials. Access is read-only and scoped to the apps your account can already see.
Branch Link creation and multi-app support aren't included yet. These features are planned for later releases.
Sign up for the closed beta
Note
Branch MCP is in closed beta. Access is invite-only, and signing up requests access rather than guaranteeing it. Access is granted to individual users, not to entire organizations. If more than one person on your team wants to use Branch MCP, each person needs to submit their own request.
To request access, fill out the Branch MCP closed beta sign-up form.