4 articles
Postbacks OverviewUnderstand Branch postbacks, the signal sent to non-self-attributing ad networks when a conversion is attributed.Updated Apr 17, 2025Basic Postback ConfigurationConfigure ad network postbacks in Branch so partners are notified when Branch attributes a conversion to them.Updated Aug 18, 2026Test PostbacksTest your Branch postback configuration before launching campaigns to confirm partners receive the right events.Updated Aug 18, 2026Multiple Goal ID SupportSend different postbacks for the same event based on multiple Goal IDs specified in your partner configuration.Updated Apr 17, 2025