Account Hub
Account and admin resources for setting up and configuring Branch.
Branch Help Center
Learn how to implement and maintain your Branch products.
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Branch Help Center
Learn how to implement and maintain your Branch products.
Featured resources
Branch University
Branch University offers self-paced learning with curated training paths, certifications, and hands-on modules to help marketers master deep linking, attribution, and the Branch Growth Platform for effective mobile marketing.
Frequently asked questions
Quick answers to common questions about Branch products and features.
What is the difference between Engagement and Performance?
Branch's Engagement and Performance products serve two distinct purposes. Engagement is for owned and organic channel campaigns, while Performance is for paid channel campaigns.
Which Engagement features are best for organic campaigns?
What is an attribution window?
An attribution window is the length of time in which a conversion event (like an app install) can be claimed by an event caused by an advertising campaign (like a link click). You can set your attribution window in the Branch dashboard.
What is the difference between deep linking and deferred deep linking?
Deep linking takes users directly to content within your app, whereas deferred deep linking asks a user to install the app before taking them to the content.
What is Advanced Compliance?
Advanced Compliance is a Branch feature that helps companies in healthcare or other highly regulated industries benefit from Branch's comprehensive set of mobile measurement tools, without sacrificing user privacy.
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Branch Links
Create Branch Links to share web links, deep link to pages in your app, track ads, and more.