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Manage

Enable Manage with Branch to power your mobile attribution.

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Branch 认证合作伙伴

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概述

Manage is a leading mobile in-app advertising solution for brand and performance marketers.

合作伙伴功能

Capability

细节

公司类型

  • 广告平台
  • 发行商

深度链接 API

支持

归因

  • 点击型归因
  • 浏览型归因

广告 campaign 类型

  • Acquisition Campaigns
  • Retargeting Campaigns

广告格式

  • 桌面网络清单
  • 应用内清单
  • 移广告库存广告资源

点击类型

-Client-side click

支持的平台

-iOS
-Android

链接包装

不支持

费用提取支持

不支持

费用提取类型

不适用

定价模型

  • CPI
  • CPC
  • CPM
  • CPA
  • CPV

先决条件

In order to enable Manage, you need to have completed the following:

  1. Created a Branch Dashboard.
  2. Enabled Universal Ads for your Branch account.
  3. Implemented the Branch SDK into your mobile app (iOS | Android)
  4. Running campaigns through Manage.

Enable Manage

1. Enable Manage in Branch

In the Branch Dashboard under Ads > Partner Management, find/search for Manage. If you're already logged into the Branch Dashboard, you can also click here to go there directly.

Click the Save & Enable button.

2. Configure Postbacks

Enabling Manage will automatically enable the following postbacks:

  • INSTALL
  • OPEN
  • PURCHASE

You can configure these postbacks or add more under the Postback Config tab.

Send All Events

Optionally, you can check the checkbox for a given postback for sending all events. When checked, all events will be sent regardless of attribution. Otherwise, the postback will only fire for events attributed to Manage.

Adding Postbacks

Click the Add New Postback button at the bottom of the screen. A modal will appear that will allow you to select an event that you are tracking with the Branch SDKs (including Custom Events).

For more in-depth postback configurations, view our guides:

3. Configure Attribution Windows

After configuring your events, navigate to the Attribution Windows tab to set windows by attribution type.

Recommended Attribution Windows

Attribution TypeWindow
click to session start90 days
click to install30 days
click to conversion event90 days
impression to session start1 day
impression to install1 day
impression to conversion event.1 day

4. Create Branch Ad Link

Next, you'll need to create a Branch Ad Link for your Manage campaigns in order for Branch to properly attribute conversions.

The Branch Ad Link you create will be placed in your Manage campaign.

5. Verify Data in Branch

After launching your Manage campaigns, and conversions begin to happen, you'll want to verify data is being sent from Branch to Manage. You can look at the Branch Dashboard's Liveview Webhook Records and apply the following filter:

FilterOperator
广告合作伙伴(3p)equalsa_manage

Once applied, data should flow through the Liveview, and you can see the data being sent to Manage from Branch.