4 articles
Link Analytics (New)Use the Link And Banner Analytics data source in Branch to report on how your links and banners perform.Updated Oct 14, 2026Funnel (New)Funnel enhances multi-touch attribution by visualizing user journeys, revealing the impact of assisted touches on conversions across campaigns.Updated Oct 19, 2026Cohorts (New)Use the Cohorts dashboard to track retention, lifetime value, and return on investment for groups of users who installed your app at the same time.Updated Oct 14, 2026Dynamic Defense (New)Use the Dynamic Defense dashboards in Branch to review blocked and tagged events across your ad partners, campaigns, and countries.Updated Oct 16, 2026
