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Google Ads SKAdNetwork 4 SupportGoogle Ads app install campaigns now support SKAdNetwork 4 in Branch, giving you deeper measurement of iOS performance.Updated Aug 20, 2026Organic Categorization for Page View FixedBranch fixed organic categorization for the Page View event, so counts now respect the organic checkbox and attribution.Updated Aug 20, 2026New LinkHub Bulk ActionsLinkHub adds bulk actions so you can manage Branch links at scale alongside collections and enhanced reporting.Updated Aug 20, 2026Universal Email Lightweight FiltersBranch Email analytics adopts the unified filtering used by Ads, SEO App Attribution, and OTT reports.Updated Aug 18, 2026
