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improved

App Version in Engagement Builder & Analytics

We've enhanced analytics and Engagement Builder with a new filter: App Version. Learn more here! 👏

Overview

Engagement Builder is a powerful tool in Branch that allow you to build audiences to enhance your marketing campaigns. You could create audiences that target:

  • Platform (Android or iOS)
  • Country
  • Rule

Now you can target by App Version.

App Versions is also available in ads analytics Event-Level and Cohorts (not available in Unified Analytics) via Trends chart and Events table.


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Want to learn more? View our guides here: