APIs Overview
Access Branch's different APIs for exporting your campaign data into your internal data systems, deep linking, and attribution.
API Descriptions
The following Branch APIs can help you query and export data, create Branch Deep Links, make your own custom Branch QR codes, and much more.
Data APIs
API | Purpose | Type of Data | Timing | Export Window |
---|---|---|---|---|
Daily Exports | Export all device-level data in batches on a daily basis. | Log | Delayed & batched | Rolling 7 day window |
Custom Exports | Export select device-level data using your own filters. | Log | Delayed & batched | Rolling 120 day window |
Scheduled Log Exports | Set up a recurring export of select device-level data. | Log | Delayed & batched (hourly or daily cadence) | N/A |
Cross-Events Export | Query and compare large pools of data across multiple sources. | Aggregate | Delayed & batched | Rolling 2 year window |
Aggregate | Pull aggregate Branch data filtered for limited-access users. | Aggregate | Delayed & batched | Rolling 2 year window |
Cohort | Pull cohort Branch data to understand user behavior and performance over time. | Aggregate | Delayed & batched | Rolling 2 year window |
Query | Export select campaign- level data. | Aggregate | Real Time | Rolling 2 year window |
Functional APIs
API | Purpose |
---|---|
Deep Linking | Create, read, update, and delete your Branch Links. |
Events | Track all of your events/conversions for your app. |
QR Code | Programmatically generate and customize Branch-powered QR codes. |
Attribution | Attribute your app sessions to your active campaigns. |
App | View and make updates to an existing Branch app configuration to better support workflows. |
Data Subject Request | GDPR and CCPA related uses for accessing and erasing user/device data from Branch. |
Quick Links | Programmatically generate Branch Deep Links that surface on the Branch Dashboard. |
API Access
Some Branch APIs are included with the Branch Growth Platform, while others require specific Branch packages.
Included
APIs included with the Branch Growth Platform:
- Daily Exports API
- Custom Exports API
- Aggregate API
- Cohort API
- Query API
- Events API
- Attribution API
- App API
- Data Subject Request API
Limited Access
APIs that require Branch's Engagement Pro product:
- Deep Linking API
- Quick Links API
- QR Code API
APIs that require the Advanced Data Feeds add-on:
- Scheduled Log Exports API
- Cross-Events Export API
- Unified Analytics Export API
Visit our pricing page to learn more.
Updated 3 months ago