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Meta/Facebook MAI SupportBranch supports Meta's AEM solution for Mobile App Install alongside Mobile App Engagement for iOS 14.5+ campaigns.Updated Sep 8, 2026Organic Search URL Reporting on DashboardView the organic search URL that led to app conversions in your Branch SEO App Attribution reports.Updated Aug 20, 2026Audio Media Support on LinksBranch Links now scrape open graph audio content, so shared music and audio can play directly from the link preview.Updated Aug 18, 2026Introducing SKAN Magic Set UpSKAN Magic Set Up configures SKAdNetwork with a Branch-recommended conversion setup instead of a manual configuration.Updated Aug 20, 2026Introduction of Custom Partner LimitsBranch accounts are capped at 25 enabled Custom Partners. Disable or delete one before enabling another.Updated Aug 20, 2026