Enable Cashslide (New)

Overview

Cashslide is a mobile advertising media platform that delivers rewarded ads on Android lock screens, rewarding users for engaging with the ads they see. Connect Cashslide to Branch to attribute clicks and installs, forward conversion events via postbacks, and deep link users into your app.

For more information about integrating ad partners in general, visit our Ad Partner Integration Guide.

Note: this guide is for new Branch

Please note that this guide is about integrating Cashslide in the new Branch experience. For information on Cashslide in legacy Branch, visit our legacy guide.

Partner capabilities

Before you begin

To set up the Cashslide integration, you need:

• Branch's Performance product enabled for your Branch account. Contact your Branch account manager or visit https://branch.io/pricing.

• A Branch account with access to Configuration > Ad Partners and admin permissions to enable and configure integrations.

• The Branch SDK implemented in your Android app with event tracking configured.

• A Cashslide account with admin access.

Enable Cashslide

To begin, navigate to Configuration > Ad Partners > Cashslide.

Branch enables Cashslide's basic setup automatically. On the Status tab, the Ad Linking, Attribution, and Postbacks cards show Enabled, and the partner status reads Partner is enabled.

(Recommended) To configure the optional PAM for Publishers privacy setting, select Partner settings to open the Manage account dialog and enable the toggle. When enabled, PAM for Publishers removes advertiser-specific user identifiers from postbacks for users who haven't opted in via Apple's App Tracking Transparency (ATT) framework, prioritizing identifiers provided directly by Cashslide.

Configure attribution

By default, Cashslide uses your global app attribution settings. To set attribution windows specific to Cashslide, enable the Override global app settings toggle on the Attribution windows tab.

For more information, follow Configure attribution in the general Ad Partner Integration Guide.

Configure postbacks

Enabling Cashslide automatically activates postbacks for INSTALL, OPEN, and PURCHASE. The default postback URL template is:

https://cccs.cashslide.io/event_callback?ad_network=branch&action_type={event_name}&google_ad_id={aaid}&app_name={app_name}&click_id={click_id}&is_event_attributed={is_attributed}&custom_param={custom_param}

To add postbacks for additional events or to customize postback behavior, follow Configure postbacks in the general Ad Partner Integration Guide. For event names, see Data mappings below.

Create a Branch Ad Link

Create a Branch Ad Link to use in your Cashslide campaigns. Branch uses the link to attribute clicks and installs and deep link users into your app. Follow Create a Branch Ad Link in the general Ad Partner Integration Guide, or see Branch Ad Links for full details.

Verify your data

After your integration is connected and events are flowing, you can verify data is reaching Branch and Cashslide:

• In Branch Liveview: confirm that events from your app appear in real time. This is the fastest way to confirm SDK events are firing.

• In Branch Analysis dashboards: review attributed installs and events where Ad Partner Name = Cashslide.

• In Cashslide: confirm that forwarded events are appearing in your Cashslide attribution reporting.

Data mappings

Campaign data

Branch populates the following fields from Cashslide campaign data.