How do we configure a non-Ads link to use Branch's ATT-compliant behavior?

Links created via Branch's Universal Ads product will automatically implement ATT-compliant behavior on iOS. This means device-level attribution data will only be available after the user has opted in via the ATT modal.

Because links created via other methods (including Quick Links) are not designed for ads measurement, these links do not automatically implement ATT-compliant behavior on iOS. However, you can enable this behavior on a case-by-case basis by manually including a $3p value, like so:

Updated 6 months ago


Additional Resources

iOS 14 FAQs

How do we configure a non-Ads link to use Branch's ATT-compliant behavior?


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