How are boosted organic links treated? Are they subject to the ATT prompt?

This is a question about the nuances of Apple's policy and how it applies to individual, app-specific implementation choices.

We'd advise that you consult with your team (and your legal/privacy counsel as needed) to determine whether you consider a boosted organic link to be an 'ad' as Apple defines it, and therefore subject to ATT restrictions.

Updated 5 months ago


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iOS 14 FAQs

How are boosted organic links treated? Are they subject to the ATT prompt?


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