Search specific term/phrase surrounded by double quotes. e.g. “deep linking”
Exclude records that contain a specific term prefixed with a minus. e.g. Android -Firebase
HomeGuides
Submit a TicketBranch DashboardBranch DashboardLog In
Submit a TicketBranch DashboardBranch Dashboard

Can we use server-to-server and CDP-synced events for SKAdNetwork conversion values?

Suggest Edits

Server-to-server events (including those synced via a CDP integration) cannot currently be used for SKAdNetwork conversion value mapping.

This is because updateConversionValue(_:) calls must happen locally from each individual device, and most MMPs are not equipped to forward those server-side events down to the local client.

Updated about 3 years ago

Additional Resources