A Deepview is a mobile web splash page, hosted by Branch, that gives a preview of the in-app content behind a given Branch Link. When a visitor opens one of your Branch links and does not have your app installed, you can show them a Deepview instead of sending them directly to the App/Play Store.

Deepviews are discoverable in all search portals (Google, Apple Spotlight, Bing, etc), opening up new mechanisms for people to find your app, and driving much higher conversions to install than sending visitors to the App/Play Store directly. Here's an example flow:


Deepview Types

Active Deepview

Active deepview 应当仅在 安装应用时(或者当直接深度链接无法像在 Facebook Webview 中那样正常工作)出现,并在 deepview 页面上暂停。用户可以通过这些预览内容,并最终决定是否要安装该应用。用户必须点击行为召唤按钮 Get The App 才可以被转到相应的应用或者 Play 商店页面。

$ios_deepview用于 iOS 的模板名称。default_template
$android_deepview用于 Android 的模板名称。default_template
Passive Deepview

Passive deepview 也应该仅在安装应用时出现,但它们不是在 deepview 页面上暂停,而是将尝试立即重定向到应用/Play 商店,且无需用户采取任何措施。如果您不希望用户点击链接安装应用之后浏览器中留下白色空白屏幕,应使用这些选项。请注意,如果您尝试重定向到“商店”页面,这些功能则会在 Safari iOS 10.3 和 Facebook iOS webview 中被自动启用。

To disable passive deepviews, simply set the value to false in the link data.

$ios_passive_deepview用于 iOS 的模板名称。default_template
$android_passive_deepview用于 Android 的模板名称。default_template

To enable another template as the default passive deepview, select the 'Set as Passive Default' option. You can also change the template on a link level by providing the template name in the control parameters. If you're creating a link by appending query parameters, you simply need to append the parameters to the URL. Please make sure to URL encode everything, lest the link will break.

NativeLink™ Deepviews

NativeLink™ is an innovation from Branch that bridges the gap created by Private Relay with an on-device solution that does not require the use of an IP address for deferred deep linking. NativeLink™ gives end-users the choice to copy deep link content to their clipboard or not, so they have full control of their user experience.

View the full guide on NativeLink™ Deepviews here.


  1. User clicks a Branch Link
  2. The web browser opens and displays a page that gives preview of the in-app content
  3. User clicks the App Download call-to-action button
  4. User is deep linked into in-app content when they open the app after download

What’s Next