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YouAppi

Enable YouAppi with Branch to power your mobile attribution.

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Branch 认证合作伙伴

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概述

YouAppi is a fully managed solution for premium mobile brands, providing one single point to streamline their mobile media buying. YouAppi?s OneRun platform combines the power of machine learning with our proprietary predictive algorithms, and cohort technology, to analyze the mobile content consumption patterns of over 1.5B users, converting data into profitable users. YouAppi was founded in late 2011 with headquarters in San Francisco and offices in New York, Berlin, London, Beijing, Indonesia, Tokyo, Korea, Russia and Israel. For more information, please visit www.YouAppi.com.

合作伙伴功能

Capability

细节

公司类型

请联系 YouAppi 的技术支持以获取更多信息。

深度链接 API

支持

归因

  • 点击型归因
  • 浏览型归因

广告 campaign 类型

  • Retargeting Campaigns

广告格式

请联系 YouAppi 的技术支持以获取更多信息。

点击类型

  • 客户端点击

支持的平台

  • iOS
  • Android

链接包装

不支持

费用提取支持

不支持

费用提取类型

不适用

定价模型

  • CPI
  • CPC
  • CPA

先决条件

In order to enable YouAppi, you need to have completed the following:

  1. Created a Branch Dashboard.
  2. Enabled Universal Ads for your Branch account.
  3. Implemented the Branch SDK into your mobile app (iOS | Android)
  4. Running campaigns through YouAppi.

Enable YouAppi

1. Enable YouAppi in Branch

In the Branch Dashboard under Ads > Partner Management, find/search for YouAppi. If you're already logged into the Branch Dashboard, you can also click here to go there directly.

You'll need to input your YouAppi Advertiser ID. Please reach out to your YouAppi Account Manager for details.

Click the Save & Enable button.

2. Configure Postbacks

Enabling YouAppi will automatically enable the following postbacks:

  • INSTALL

You can configure these postbacks or add more under the Postback Config tab.

Send All Events

Optionally, you can check the checkbox for a given postback for sending all events. When checked, all events will be sent regardless of attribution. Otherwise, the postback will only fire for events attributed to YouAppi.

Adding Postbacks

Click the Add New Postback button at the bottom of the screen. A modal will appear that will allow you to select an event that you are tracking with the Branch SDKs (including Custom Events).

For more in-depth postback configurations, view our guides:

3. Configure Attribution Windows

After configuring your events, navigate to the Attribution Windows tab to set windows by attribution type.

Recommended Attribution Windows

Attribution TypeWindow
click to session start90 days
click to install30 days
click to conversion event90 days
impression to session start1 day
impression to install1 day
impression to conversion event.1 day

4. Create Branch Ad Link

Next, you'll need to create a Branch Ad Link for your YouAppi campaigns in order for Branch to properly attribute conversions.

The Branch Ad Link you create will be placed in your YouAppi campaign.

5. Verify Data in Branch

After launching your YouAppi campaigns, and conversions begin to happen, you'll want to verify data is being sent from Branch to YouAppi. You can look at the Branch Dashboard's Liveview Webhook Records and apply the following filter:

FilterOperator
广告合作伙伴(3p)equalsa_youappi

Once applied, data should flow through the Liveview, and you can see the data being sent to YouAppi from Branch.