筛选广告平台数据

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测试版中的功能

To gain access to this feature, please contact Support to be whitelisted.

功能简介

我们非常重视客户的隐私。为了使我们的客户能够自行定义要发送给 Branch 的不同广告伙伴的事件数据流,我们提供了广告平台数据过滤功能。您可以利用这一功能限制导出到 Branch 广告伙伴的事件数据的范围。这样,如果您想过滤出事件数据的子集,避免将其导出到特定的广告平台,或者如果您确定事件数据的特定终端用户子集不应由特定的广告合作伙伴处理,您可以继续将 Branch 与该广告伙伴的集成用于其他事件数据集。

为什么开发这一功能?

Branch has a broad set of integrated partners that help our links work seamlessly across channels and platforms. Our strong partner relationships make deployment and speed-to-market easy to achieve. Use our network of partners to harness the power of Branch in the way that best fits your business objectives. You can learn more about the types of ad partnerships Branch has integrations with here: https://branch.io/partners/. We understand that some customers would like to filter the scope of end user event data sent to ad partners to ensure that events for certain end users are not exported. For this reason, we make available to our customers the Ad Network Data Filtering feature.

使用教程

在 Branch SDK 中设置事件标记

您必须先为每个用户设置一个事件标记,然后才能通过 Branch 操作后台 (Dashboard)将数据过滤器应用于广告平台。

为用户将其设置为 true 后,Branch 将针对该用户的每个事件都设置一个标记,以便对其进行过滤。默认情况下,Branch 会将此标记设置为 false/no。

为了更改用户的状态,客户需要作出更改以将其设置为 false。

Branch.getInstance().disableAdNetworkCallouts(true);
let branch = Branch.getInstance()
branch.disableAdNetworkCallouts(true)
Branch *branch = [Branch getInstance];
[branch disableAdNetworkCallouts:YES];

选择要过滤的广告平台

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仅限自归因平台(SAN)

At this time, only data filtering can only be applied to Self Attributing Networks. You can view a list of these partners here.

要过滤发送到 SAN 广告平台的数据,请执行以下操作:

  1. 在左侧导航中的 Channels & Links 项下,点击 Ads,然后点击 Partner Management
  2. 搜索并选择要过滤 Branch 发送的数据的 SAN。
  3. 点击Events Config选项卡,然后向下滚动到Restrict ad network data sharing切换键。
  4. 点击切换开关将其打开,然后点击Save
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