Overview
Adtiming is a mobile marketing platform that provides app advertising, user acquisition, and ad monetization. Connect Adtiming to Branch to attribute clicks and installs and configure postbacks.
For more information about integrating ad partners in general, visit our Ad Partner Integration Guide.
Note: this guide is for new Branch
Please note that this guide is about integrating Adtiming in the new Branch experience. For information on Adtiming in legacy Branch, visit our legacy guide.
Partner capabilities
|
Capability |
Details |
|---|---|
|
Company type |
Non-SAN ad network |
|
Deep linking |
Supported |
|
Attribution |
Click-through attribution, View-through attribution |
|
Ad campaign types |
Acquisition campaigns |
|
Ad formats |
Banner, Interstitial, Video |
|
Click types |
Client-side click, Server-side click |
|
Supported platforms |
iOS, Android |
|
Link wrapping |
Supported |
|
Cost ingestion support |
Not supported |
|
Pricing models |
CPI, CPA |
Before you begin
To set up the Adtiming integration, you need:
-
Branch's Performance product enabled for your Branch account. Contact your Branch account manager or visit https://branch.io/pricing.
-
A Branch account with access to Configuration > Ad Partners and admin permissions to enable and configure integrations.
-
An Adtiming account with admin access.
Enable Adtiming
To begin, navigate to Configuration > Ad Partners > Adtiming.
Adtiming doesn't require credentials to activate. The integration is enabled automatically when you select Enable Adtiming on the Adtiming page.
Configure attribution
By default, Adtiming uses your global app attribution settings. To set attribution windows specific to Adtiming, enable the Override global app settings toggle on the Attribution windows tab.
For more information, follow Configure attribution in the general Ad Partner Integration Guide.
Configure postbacks
Enabling Adtiming automatically activates postbacks. The default postback URL template is:
http://api.adtiming.com/callback/active?n=106&c=${ (last_attributed_touch_data.~click_id)! }&idfa=${ (user_data.idfa)! }&gaid=${ (user_data.aaid)! }&idfv=${ (user_data.idfv)! }&android_id=${(user_data.android_id)!}&app_id=<@loop data=app.app_bundles val="bundle"><#if user_data.os == bundle.os><#if bundle.os=="ANDROID">${(bundle.android.package_name)!}<#elseif bundle.os == "IOS">${(bundle.ios.itunes_id?substring(2))!}</#if><@break/></#if></@loop>&click_ts=${ (timestamp/1000)?long }&ip=${ (user_data.ip)! }&country_code=${(user_data.geo_country_code)!}&city=${(user_data.geo_city_code)!}&brand=${(user_data.brand)!}&model=${(user_data.model)!}&osv=<#if (user_data.os == 'ANDROID') && (user_data.os_version_android)??>${(user_data.os_version_android)!}<#else>${(user_data.os_version)!}</#if>&carrier=${(user_data.carrier_name)!}&lang=${(user_data.language)!}&app_version_name=${(user_data.app_version)!}&ua=${(user_data.user_agent)!}&install_unix_ts=<@urlencode><@dateformat output_date_format="TIMESTAMP_SECONDS">${install_activity.timestamp}</@dateformat></@urlencode>&is_reattribution=<#if (reengagement_activity.attributed)?? && reengagement_activity.attributed>1<#else>0</#if>
To add postbacks for additional events or to customize behavior, follow Configure postbacks in the general Ad Partner Integration Guide.
Create a Branch Ad Link
Create a Branch Ad Link to use in your Adtiming campaigns. Branch uses the link to attribute clicks and deep link users into your app.
Follow Create a Branch Ad Link in the general Ad Partner Integration Guide.
Verify your data
After your integration is connected and events are flowing, you can verify data is reaching Branch:
-
In Branch Liveview: confirm that events from your app appear in real time. This is the fastest way to confirm SDK events are firing.
-
In Branch Analysis dashboards: review attributed installs and events where
Ad Partner Name = Adtiming. -
In Adtiming: confirm that forwarded events are appearing in your Adtiming attribution reporting.
Data mappings
Campaign data
Branch populates the following fields from Adtiming campaign data.
|
Branch field |
Partner data |
|---|---|
|
|
|
Link parameters
By default, Branch automatically appends these link parameters to Adtiming ad links. When a user clicks the link, Adtiming provides the corresponding values, which Branch ingests and uses for attribution and reporting.
|
Branch parameter |
Link placeholder |
|---|---|
|
Click ID |
|
|
Click AAID |
|
|
Click IDFA |
|
|
Secondary Publisher |
|