> For the complete documentation index, see [llms.txt](https://help.branch.io/llms.txt).

# Meta Ads

10 articles

- [Meta Ads Overview](https://help.branch.io/marketer-hub/meta-ads-overview.md): Learn how to track Facebook ad-driven installs with Branch Links and optimize your campaigns for better user engagement and analytics. (updated 2026-08-24)
- [Meta Advanced Mobile Measurement](https://help.branch.io/marketer-hub/meta-advanced-mobile-measurement.md): Meta is re-enabling Advanced Mobile Measurement reporting. See what attributed data Branch can share and when. (updated 2025-07-03)
- [Meta App Install Ads](https://help.branch.io/marketer-hub/meta-app-install-ads.md): Use Branch Links with Meta App Install campaigns to measure ad-driven installs and deep link new users. (updated 2026-08-24)
- [Meta Ads Deferred Deep Linking](https://help.branch.io/marketer-hub/meta-ads-deferred-deep-linking.md): Learn how deferred deep linking with Branch and Facebook Ads directs new users to specific app content, enhancing user experience and boosting engagement. (updated 2026-08-20)
- [Meta Traffic and Conversion Ads](https://help.branch.io/marketer-hub/meta-traffic-and-conversion-ads.md): Track engagement and installs with Branch Links in Meta Ads, enabling deep linking for new users directly to your app's content. (updated 2026-08-19)
- [Meta Platform Ads](https://help.branch.io/marketer-hub/meta-platform-ads.md): Track Meta ad performance and deep link new users to your app content with Branch Links. Set up easily for effective ad campaigns on Facebook. (updated 2026-08-24)
- [Meta Business Manager](https://help.branch.io/marketer-hub/meta-business-manager.md): Connect Branch to Meta Business Manager to manage multiple Meta Ad Accounts from one dashboard and authorize those accounts for attribution. (updated 2026-08-24)
- [Meta SKAdNetwork](https://help.branch.io/marketer-hub/meta-skadnetwork.md): Measure Meta SKAdNetwork campaigns in Branch, and understand how SKAN changed iOS mobile measurement. (updated 2026-08-24)
- [Meta Aggregated Event Measurement](https://help.branch.io/marketer-hub/meta-aggregated-event-measurement.md): Learn how Branch works with Meta's Aggregated Event Measurement (AEM) to enhance campaign tracking on iOS 14.5+, supporting privacy while optimizing app performance. (updated 2026-08-24)
- [Meta Ads FAQ](https://help.branch.io/marketer-hub/meta-ads-faq.md): Learn about Meta Ads and how Branch attributes installs and events to optimize your marketing efforts with accurate analytics and reporting. (updated 2026-08-24)