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Attribute Mobile App Events to Non-Mobile Ad Objectives

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If you would like to set up a campaign that is not for app installs, traffic, or conversions but you would still like to capture app events, please follow the steps below:

  1. Log in to your Meta advertiser account.

  2. Navigate to the Ads Manager.

  3. Click Create Campaign.

  4. Continue through setup. On the Adverts tab, make sure the App events checkbox is selected and your app is properly linked.

Updated 1 day ago