Additional Configuration

Overview Branch provides the ability to send different Postbacks for an in-app or pre-defined event depending on the multiple Goal IDs specified in the tracking link. This feature supports networks using HasOffers, CAKE or any other network that...

Overview A product feed or catalog is essentially an inventory of all your products and contain information like images, prices, descriptions and more. These attributes are used to define each one of your products in a unique way. Your product feed...

Ads Integration Guide Please refer to our Ads Basics guide before using any the advanced options below. Setup View-Through Attribution (VTA) with Impression Pixels View-through attribution allows you to track installs, session starts and c...

Overview Branch accepts different naming conventions for the conversion events we measure. For example, maybe the app Modern Clothing Styles sends a custom event called “Check Out". Most people who see this name would understand what it means. If t...

Overview If you’re running an internal campaign or working with a new partner that does not have an official Branch integration, then you can manually set up the partner in Branch. Plus, first-time Branch users can find it helpful to create a custo...