> For the complete documentation index, see [llms.txt](https://help.branch.io/llms.txt).

# Google Ads SKAdNetwork 4 Support

> Google Ads app install campaigns now support SKAdNetwork 4 in Branch, giving you deeper measurement of iOS performance.

Google App Install Campaigns now support SKAdNetwork v4.0! Find out more in this update 🔷

## Overview

As of March 19, 2024, Google Ads SKAdNetwork (SKAN) campaigns now support SKAN 4! As we learned with the introduction of SKAN 4, marketers will unlock a deeper understanding of their campaign performance. For App Campaigns, Google Ads will provide data to Branch via API. With SKAN 4 you'll have access to all the data you were getting in SKAN 3 along with:

- [Postback Data Tiers & Measurement Windows](https://help.branch.io/marketer-hub/skadnetwork-data.md)
- Postback Sequence Index
- Coarse Conversion Value

  - High
  - Medium
  - Low

**Note: As long as you already have Google Ads *enabled* and campaigns *running*, you should start to see SKAN 4 data populating in SKAN Reports.**

Here's what it looks like:

![](https://help.branch.io/img/1e1df70-Google_SKAN.png)

> **Tip**
>
> Ready to learn more about Google Ads SKAdNetwork? View our guide here: [Google SKAdNetwork](https://help.branch.io/marketer-hub/google-skadnetwork.md)