> For the complete documentation index, see [llms.txt](https://help.branch.io/llms.txt).

# Intro Plan FAQs

> Answers to common questions about the Branch Intro plan, covering trials, billing, upgrades, downgrades, and features.

## General

> **What is Intro?**
>
> Intro is a $39/mo plan that bundles attribution, deep linking, web links, and QR codes across all three Branch product verticals (Performance, Engagement, Activation) with lower volume limits than Basics plans.

> **Who is Intro for?**
>
> Teams getting started with mobile measurement and link management, or teams that need basic cross-vertical access without the volume of a full Basics plan.

> **Can I use Intro for app attribution?**
>
> Yes. Intro includes last-touch attribution with 5,000 volume credits/mo and 1 ad partner with 3 postbacks and ad links.

> **Can I use Intro for link management?**
>
> Yes. Intro includes 500 web links and/or customized QR codes per month with full QR customization, link folders, and AI-assisted short link creation.

## Trial

> **Do I need to select a plan when I sign up?**
>
> No. You sign up with your work email and credit card, and you receive 30 days of full Basics access. You can designate your post-trial plan at any time.

> **What happens if I don't choose a plan before my trial ends?**
>
> You are automatically subscribed to Intro at $39/mo. All links, QR codes, and data from your trial are preserved.

> **Can I cancel during my trial?**
>
> Yes. If you cancel during your trial, you are not charged. Resubscribing after cancellation places you on Intro with no new trial.

> **Is there a credit card hold?**
>
> Yes. A $10 temporary hold is placed at signup and automatically refunded.

## Billing

> **How do overages work?**
>
> If your usage exceeds your included limits, overage charges are calculated at Basics parity rates ($0.05/VC, $0.05/link or QR, $0.01/click) and added to your next invoice.

> **Is there a bill cap?**
>
> No. Overages are uncapped. If your usage regularly exceeds your limits, consider upgrading to a Basics plan.

> **When am I billed?**
>
> All accounts are billed on the 1st of the month. Your first month is prorated based on your signup date.

## Upgrading and downgrading

> **What happens to my data if I downgrade from Basics to Intro?**
>
> All existing links, QR codes, and attribution data remain active. Features exclusive to your Basics plan become read-only or hidden.

> **Do I lose cross-vertical access if I upgrade to a single Basics plan?**
>
> No. Intro is bundled as a base layer with every Basics subscription. Upgrading is purely additive.

> **Can I have multiple Basics plans?**
>
> Yes. Each plan is billed separately. Volume credits do not stack across plans.

## Features

> **Do I get deep linking on Intro?**
>
> Yes. Deep linking and deferred deep linking are core features included on all plans, including Intro.

> **Are add-ons available on Intro?**
>
> No. Add-ons (extra volume credits, email measurement, cohort reporting, data integrations) are available on Basics plans only.

> **Can I use a custom domain on Intro?**
>
> No. Custom branded domains require Activation Basics.

> **Can I use the Short Link API on Intro?**
>
> No. The Short Link API (web links only) requires Activation Basics. Deep link API access via Short Link API is available on Enterprise plans.